An excerpt from “Zen and the Art of Motorcycle Maintenance” sums it up well- “You have to be awfully stylish yourself not to get sick of it once in a while. It’s the style that gets you: technological ugliness syruped over with romantic phoniness in an effort to produce beauty and profit by people who, though stylish, don’t know where to start because no one has ever told them there’s such a thing as Quality in this world and it’s real, not style. Quality isn’t something that you lay on top of subjects and objects like tinsel on a Christmas tree. Real Quality must be the source of the subjects and objects, the cone from which the tree must start”.
